Hi, my name is Loren, A.K.A “Lo.” Thanks for visiting my website! I have always had a passion for media. In fact, growing up I imagined a career in traffic reporting with my own segment, “Lo on the Go.” I know, not typical from the average child who dreams of being an astronaut or a doctor!
After earning a degree in Multimedia Journalism from Florida Atlantic University, my passion for media expanded beyond broadcast — and a small dream of traffic reports — to writing and reporting breaking news in political, national, international, money and health topics. It was not only a passion of mine, but became second nature. My slogan quickly changed from “Lo on the Go” to “Lo in the Know.”
My media experience extends to managing an editorial team at a major news organization during daily, night and weekend shifts. For four years, I was responsible for breaking news, assigning writers, editing copy, writing, posting videos and photos, and overseeing email alerts to our subscribers. In addition to running the site, I also undertook all scheduling, training and calendars for our editorial department.
Prior to my position as an editorial manager, I also worked for a local newspaper writing feature stories on chefs and proprietors in the culinary industry in Palm Beach County, Florida.
I have also worked as a student producer and editor for an NPR-style online radio production based in Fort Lauderdale, Florida, entitled South Florida Journal.
I pride myself on having a self-directed work style and strong organization and communication skills.
My strengths include (but are not limited to): Writing, editing, ghostwriting, photography, interviewing, organizing content on websites; Proficient in PC and MAC OSX, Microsoft Word, PowerPoint, Excel, Microsoft Publisher, Content Management Systems (Kentico, Blogspot, WordPress), HTML formatting, social media platforms (Hootsuite, Twitter, Facebook, Instagram, Flickr, etc.) Audacity, Adobe Audition, Adobe Analytics, Google Analytics, crafting SEO-friendly headlines/content.
While I am currently located in West Palm Beach, Florida, I am open to relocating.